If you want to actually make some money on this game, my first suggestion would be to offer new players $5 quick build coins that complete the build immediately that work until level 50 or 60. Say 20 chips for $5 (depending on currency of course) and/or 5 chips for $2 that EACH complete the build (ship or building) immediately. Any chips after level 50-60 must be earned (can be bought from a special offer) or from a random drop. They can be bought after level 60 for whatever equals coin. Make it so an occasional (immediate) chip can be obtained from a rare random drop (% determined by you) as you complete things similar to blueprints. Everyone knows most money on these FB games comes from the early players that eventually quit. This makes it so people that are determined and continue to play do not foot the entire bill for playing and it makes it more affordable for them. This is good because devoted players get to keep playing and quitters that pay a couple bucks here and there help cover their costs. This is a good game and I hate to see it go down the tubes because you seem to be working hard to make long term players pay ALL the bills.